In this project, I was responsible for creating and editing video advertisements designed to promote the festival and drive ticket sales. The process began with developing creative concepts and storyboards that aligned with the festival's theme, audience expectations, and overall marketing objectives. Using editing techniques, motion graphics, and music selection, I transformed raw footage and assets into dynamic and compelling video ads. The videos were tailored for different platforms, such as social media, websites, and email campaigns, optimizing content to fit each channel's audience and format requirements.